市民の行動変容の要因を定性的・定量的に分析 世界規模での危機に対する適切な政策、個人的対応の指針にQualitative and quantitative analysis of behavioral changes of citizens To understand "appropriate policies" and "individual behavioral change" in response to a global crisis

代表者 : 谷口 綾子  

何が日英独市民の行動変容をもたらしたか

What has led to behavioral changes of Japanese, British, and German citizens?

態度行動変容、日英独比較、要因分析、定量・定性分析

Attitude and Behavioral Modification, Comparison of JP,UK, DE, Factor Analysis, Quantitative and Qualitative Research

新型コロナウィルスの蔓延により世界中の人々が行動を大きく制限される状況に陥りました。外出自粛や備蓄増などの行動変容は、政府や自治体の政策、社会の文化的背景、個々人の職業やライフスタイル、マスメディアの報道等の影響を大きく受けていると予想できます。そこで本研究では、日本・英国・ドイツ各国の(1)国や地方自治体の政策・施策要因、(2)交通環境など地域の環境要因と個人属性、(3)文化・社会的背景により影響を受ける心理要因、の三つの観点から、市民の行動変容の規定因を、心理学や交通工学の知見を応用して定性的・定量的に分析します。この研究は、今後も起こり得る世界的危機に対する適切な政策と個人の対応行動の関係性を予測する一助となります。

The spread of the COVID-19 has led to a situation in which the behavior of people worldwide is greatly restricted. Behavioral changes, such as refraining from going out and increasing stockpiling, are expected to be greatly influenced by government and municipal policies, the cultural background of society, individual occupations, and mass media reports. In this study, we focused on(1)policies of national and local governments in Japan, the United Kingdom, and Germany,(2)local environmental factors, such as the transportation environment, personal attributes, and(3)psychological factors that are influenced by cultural and social backgrounds. We applied the knowledge of psychology and traffic engineering to understand the determinants of behavioral changes of citizens from these three perspectives by qualitative and quantitative analysis. This study predicts the relationship between appropriate policies and individual response behavior to future global crises.