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CAROLINE TAN SUE LIN

Caroline, Tan Sue Lin

ビジネスサイエンス系 , 准教授
Faculty of Business Sciences , Associate Professor

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  1. 1. The times they are a-changing: examining the effects of luxury brand activism on political consumerism and eWOM Caroline S.L. Tan
      Journal of Strategic Marketing (2025) Semantic Scholar
  2. 2. “I’d like to carry the world sustainably” – examining sustainable consumption behavior using reusable shopping bags Caroline S.L. Tan; Satoshi Ota
      Social Responsibility Journal (2024) Semantic Scholar
  3. 3. Tell me more: examining consumer perception and behavior toward animal welfare certification labels in Japan Nozomi Toyota; Caroline S.L. Tan
      Journal of Asia Business Studies (2024) Semantic Scholar
  4. 4. Examining the influence of functional value, social value and emotional value on purchase intention for tires in Japan Jia Wells; Caroline S.L. Tan
      Journal of Asia Business Studies (2024) Semantic Scholar
  5. 5. A study on factors affecting Japanese consumer’s behavior toward 5G smartphone purchase Mikihiro Fukui; Caroline S.L. Tan
      Journal of Asia Business Studies (2024) Semantic Scholar
  6. 6. When Ethical Meets Ramen: Noodle Stand Tokyo Caroline S.L. Tan
      SAGE Business Case (2024)
  7. 7. Bonding Over a Pint Online: Be Easy Brewing Caroline S.L. Tan
      SAGE Business Case (2024)
  8. 8. Exploring Consumer Boycott Intention towards Corporate Sustainable Business Practices Caroline S. L. Tan; Ioanna Papasolomou
      Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business 21 (2023)
  9. 9. All by myself: examining social media’s effect on social withdrawal and the mediating roles of moral disengagement and cyberaggression Caroline S.L. Tan
      European Journal of Marketing (2023) Semantic Scholar
  10. 10. The Name of the Game: The Effect of Socio-Political Activism in Sport on Fan Boycott Intention Caroline S.L. TAN
      International Journal of Sport Management 24: 237 (2023)
  11. 11. Social Media Honeycomb Framework Caroline Tan
      SAGE Publications, Inc. (2023) Semantic Scholar
  12. 12. Impact of Japanese travelers’ psychographics on domestic travel intention during the COVID-19 pandemic Isabell H; ler; Caroline S. L Tan
      Journal of Vacation Marketing 135676672211221 (2022) Semantic Scholar
  13. 13. The impact of LinkedIn posts on employer brand perception and the mediating effects of employer attractiveness and corporate reputation Jayesh Joglekar; Caroline S.L. Tan
      Journal of Advances in Management Research (2022) Semantic Scholar
  14. 14. Are We Teaching Enough? A Literature Review on Sustainable Tourism Events and the Implications for Japanese Higher Education Caroline S.L. TAN
      Journal of Hospitality & Tourism Education 1 (2021) Semantic Scholar
  15. 15. Ludesco Game Festival: Delivering “D’expériences Ludiques” on Social Media Caroline S.L. Tan
      Ivey Business Case (2021)
  16. 16. Is this mine? Psychological ownership and the social media follower Caroline S.L. TAN
      Young Consumers (2021) Semantic Scholar
  17. 17. Gamifying OTT: a study on consumer attitudes toward game elements and OTT media service provider brands in gamification Caroline S.L. TAN
      Young Consumers 22: 328 (2021) Semantic Scholar
  18. 18. The effect of racial diversity in advertising of luxury and masstige brands Caroline S.L. Tan
      25th International Conference on Corporate and Marketing Communications Conference Proceedings (2021)
  19. 19. Do I Care for You Being Credible and We Being Similar? Examining Similarity and Credibility Experienced by Social Media Followers Caroline S.L. TAN
      Communication Today 12: 62 (2021)
  20. 20. Blue Shears: Bespoke Tailoring in the Face of the Covid-19 Pandemic Caroline S.L. Tan
      Fashion Business Cases (Bloomsbury Publishing) (2021) Semantic Scholar
1 2
  1. 1. Examining attitude and intention toward demarketing: The case of Mt. Fuji (担当:分担執筆, 範囲:Book Chapter (Chapter 13))
    Routledge 2025年6月
  2. 2. Exploring Consumer Boycott Intention towards Corporate Sustainable Business Practices Tan, C.S.L; Papasolomou, I
    2023年11月 (ISBN: 9783031373619)
  3. 3. Social Media Honeycomb Framework
    SAGE 2023年1月 (ISBN: 9781071903575)
  4. 4. Japan. In Bustamante,S. et al., (Eds) Corporate Social Responsibility and Employer Attractiveness
    2021年12月
  5. 5. CSR in the Confucian Culture. In Bustamante,S. et al., (Eds) Corporate Social Responsibility and Employer Attractiveness
    2021年12月
  6. 6. We Need to Look Cute! But Is It Really Effective?: The Adoption of Culture in Twitter by a Japanese CVS. In Singh, A. & Duhan, P. (Eds.) Managing Public Relations and Brand Image through Social Media (eds.
    Business Science Reference 2016年5月16日 (ISBN: 1522503323)

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